Strategy Studio is a brand design firm developing and implementing identity systems, interactive experiences, and visual communications that tell the stories of new products and established brands—from Fortune 500 companies to non-profit organizations.
Ed Walter: president
As President and Design Director of Strategy Studio, Ed manages client relationships and works closely with staff, directing the creative approach to assignments. He strives to bring focus and clarity to the positioning and brand strategy of his clients. Realizing these goals through visual solutions, using analog and digital applications.
New York Studio: Ed Walter has worked with clients large and small in several sectors. Specifically in healthcare, technology, financial, professional services and non-profit arenas. On everything from brand strategy and positioning, to identity development and executing comprehensive brand programs.
Additionally, Ed is a faculty member at Parsons the New School for Design where he has taught Advanced Typography, Practical Application of Design Principles, Design Entrepreneurship and Design Education as well as Print Design and Identity Design.
Recent clients include URS Corporation, the American Society of Mechanical Engineers (ASME), Columbia University and PepsiCo.
New York Studio: Ed’s work has been published widely and he lectures on design, typography and branding.
For over 25 years, we’ve been creating solutions in various media and platforms, including brand identity, digital design, motion graphics, video design and production, publishing, and exhibit design. This breadth of experience means we can create and manage complex projects for global brands such as PepsiCo, The American Society of Mechanical Engineers, Pfizer, and United Technologies. At the same time we treasure smaller, growing clients, such as Pine Bridge Investments, Cartesian Capital Group, Health First and The Summit Playhouse for the trust they place in our counsel. Regardless of scale, we collaborate closely with clients to develop solutions that are simple, direct and effective. That’s what keeps our clients coming back to us, project after project.
